Press Releases

ParexUSA
Media Inquiries Contact:
Carie Yaka, Marketing Communications Manager
714.333.3220
Carie.Yaka@ParexUSA.com

FOR IMMEDIATE RELEASE:

 

Product Streamlining Announcement

 

Anaheim, CA — March 11, 2011 - In May of 2011 we will be streamlining some of the slower moving El Rey Products and re-branding them into our Parex USA brand. These products will not change other than the packaging. In addition, we have a few other products that have become obsolete and will be discontinued. Please see the chart included outlining these upcoming changes.


The following marketing support tools; Tech datasheets, MSDS, new packaging and updated product listing on www.elrey.com, will be available with the new product name.


We will not reorder any of the raw materials needed to produce the discontinued products.We will continue to sale these products until our inventory is depleted. In addition, the products which are being re-branded will continue to be shipped as El Rey products until the time that we run through the current packaging. Once the current packaging is depleted you will receive the products in new Parex USA packaging.


Thank you for your continued support and let us know if you have any questions or concerns.

 

 

About Parex USA

Parex USA, Inc., a California Corporation, is a subsidiary of the ParexGroup, one of the world's leading manufacturers of specialty chemicals and ready-to-use mortars for the construction industry. With 64 manufacturing sites and 9 R&D centers in 22 countries, the ParexGroup employs more than 3,700 industry professionals who are the cornerstone of this thriving global organization. To learn more about Parex USA, Inc., please visit www.parexusa.com.

 

 

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